Just for start-up founders and scaling teams
WHO is coaching for
Founders and Team Leaders
What is coaching about
Growing | Improving | Excelling
the COACH
Sarah Drysdale
―
The One on One coaching process
Initial consultation
The initial consultation will be the first time we meet together. We can meet face to face if you are located in Sydney or via Skype/Phone.
During the first meeting I will ask you a series of questions, so we can find out more about you as a person, a founder and about your business. If you have specific issues or concerns, the initial consultation will be a great time to start discussing these. During the initial consultation I will be making an assessment of your current situation. I will help you to understand what thoughts, attitudes and actions brought you to this point. We will then look forward to help you plan a different, better future.
Shortly after the initial consultation I will send through your personalised coaching program. This program will directly address the areas of your business that we need to work on together. The coaching program will set out:
The business objectives to be achieved through coaching
The coaching techniques and tool-kits that will be used
The duration of the coaching program (ie the recommend number of sessions)
The members of your team that will be involved and the coaching plan for them
The cost of the coaching program
Ongoing Coaching
You can set the pace of the coaching. We can meet as often or as little as you like. It’s your business - you know what you need and what it needs. As coach I am here to guide you, encourage you and provide a sounding board. I can point in the right direction, help you to prioritise your time and effort for the most value. I am you accountability partner to keep you on the road to success.
“There is no doubt Sarah Drysdale is a talented, efficient, knowledgeable and committed business coach. I have launched a very boutique business in a very niche market, and Sarah’s advice has steered me down a comprehensive path of marketing, strategies and events that are resulting in a smooth and successful launch! Thank you Sarah!
”
What we will accomplish:
1.
GoalS for Success
Clearly defined business strategy with the vision, values, focus areas, KPIS and initiatives mapped out to achieve the results you want for your business.
2.
Roadmap for Action
A roadmap of initiatives across sales, marketing, product delivery, customer service, finance, people to achieve rapid sales through product market fit and customer experience excellence.
3.
Toolkit for execution
You will be equipped with the software, tools and templates to achieve the growth you desire.
“I love working with Sarah. She has so many good ideas to make you think differently about your business. But it’s not just about the ideas. Sarah makes you accountable. Keeps you moving in the right direction. I feel extremely confident in her ability to make my business more successful, not only in terms of dollars, but in terms of doing the work that is important to me. I feel privileged to be working with her.”
Coaching Focus Areas
Every business owner is different and each owner will might want to focus on a different area of the business. Listed below are the different areas I can help.
Start Ups
Mindset
Success/Growth Mindset
Agile/Lean Start Ups
Business PlanNING
Business Model Selection
Online Retail
Bricks and Mortar
Blended
Dropshipping
Business Plan Reviews
Funding Presentations
Kickstarter Campaigns
Business Set Up
Website Software Selection
Website Set Up
Product + Service Sourcing
Business Operations Set Up
accounting, customer service etc
Early Stage Growth
Product Development
Product Solution Fit - value hypothesis
Marketing Plan based on traction channels
Marketing Budget and ROI Monitoring
Scaling Up
Strategy Execution
Business Strategy
Strategy Execution
Rapid Strategic Change
Leadership
Leadership Team organisation
Sales
Sales Methodology
Inbound Sales
Nurture Journeys
Sales Processes
Sales Technology - CRM
Marketing
Content Marketing
Social Media Marketing
Search Engine Marketing
Traction Channels
PR
Marketing Strategies and Tactics
Product Delivery
Product Management
Product Market Fit - growth hypothesis
Growth Hacking
Agile/Scrum
Discovery + Delivery Methodologies
Product Management Technology
Customer Service
Customer Success methodologies
Customer Service methodologies
Customer Service Technology
People
Growth Frameworks
Learning Programs
Culture
Change Management
Finance
Finance Technology
Management Reporting
Cashflow Forecasting
“Sarah was amazing to work with, providing guidance and support. We worked with Sarah for additional business marketing coaching which was very helpful in preparing us to launch our website/brand/product. Can’t recommend highly enough.”
How to pick a coach
“Coaching is vital, whether in-person coaching or via books and videos etc.,” he says. “However, I think people also have to trust themselves. If you have a clear vision and your coach doesn't get it, following their advice could be damaging. Listen to the advice, but remember that ultimately the decision or the plan is down to you.”
Entrepreneur Tim Kitchen, founder of Exposure Ninja
Here are some tips to help you find the right coach for you:
Do you like this style, content and approach?
When you had the initial consultations - did you gel with them?
Did the coach understand the vision and value of your business?
Does the coach create great content on their website and social media accounts?
Do you find yourself resonating with the content?
Do they share high quality content that can help your business?
Do they walk the talk?
Have they developed their own IP or are they just repackaging other peoples content?
You need to feel like your coach with stretch and challenge you. Your coach should not be accepting the status quo in your business but should be pushing you to achieve new goals in your business.
My availability
I am only available for coaching on Saturday and Sunday. I find this is when most founders have time to work “on their business” instead of “in their business”.
